Person centred - Provide a choice of creative opportunities that respect the needs and preferences of each person, treating everyone with kindness and compassion;
Collaboration - Work together to connect people to community arts to support their health and well-being;
Creative - Draw on all art forms to transform healthcare environments to aid healing and recovery and to support people to live healthier, happier, more joyful lives;
Innovative - Use creativity to drive innovation and transform our thinking about health;
Inclusive - Develop creative opportunities that prioritise the most vulnerable and marginalised people in our society, meeting the needs of a diverse population at all stages of life;
Safe - Ensure that all creative activities are safe, appropriate, and sensitive to people's needs, based on evidence and best practice;
Sustainable - Grow a sustainable arts and health service that connects people, art, nature and health;
Local - Develop creative projects that value, honour and celebrate our Welsh heritage, culture and language.